FILM TOUR IN CHINA

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FILM TOUR IN CHINA

Since the Spring Festival, China's cultural industries, including film and cultural tourism, have continued to thrive, driving the growth and upgrades in the service consumer market.
China
25-Feb-2025
A campaign aiming to leverage the popularity of recent Chinese blockbusters to boost tourism across China was launched in its Hong Kong and Macao special administrative regions (SAR) on Saturday.
China
23-Feb-2025
The initiative aims to leverage the international success of Chinese New Year blockbusters with the series of recent visa-free transit policies to attract more overseas visitors to China.
China
17-Feb-2025
As the Chinese animated blockbuster "Ne Zha 2" continues to dominate the global box office in 2025, audiences have discovered that the film – along with its 2019 prequel – incorporates a wealth of Chinese cultural and historical elements into its storyline. Among these are the hidden cultural relic "Easter eggs" that pay homage to China's rich heritage.
Culture
19-Feb-2025

THE FEAST OF NE ZHA 2

'Ne Zha 2' continues to soar and earn praise worldwide

The Chinese animated blockbuster "Ne Zha 2" has reached a remarkable milestone: Its total box office revenue – including special screenings, pre-sales and overseas earnings – has surpassed 13 billion yuan, approximately $1.8 billion, according to Maoyan Professional, China's leading movie-ticketing platform.
22-Feb-2025

Why Chinese viewers are losing interest in the latest Captain America

In "Captain America: Brave New World," the captain seems unable to manifest his bravery. And the film's sluggish box-office performance suggests that the "Cap" has deeply disappointed his patient Chinese fans.
26-Feb-2025

'Ne Zha 2' merchandise sales exceed 300m yuan on Alibaba platforms

Merchandise sales for the Chinese animated blockbuster "Ne Zha 2" have surpassed 300 million yuan on the platforms of a leading Chinese e-commerce company, fueled by the film's immense success and the surging demand for related products.
27-Feb-2025

The Kam Grand Choirs background music of Ao Run in 'Ne Zha 2'

In "Ne Zha 2," when Ao Run, the beautiful dragon queen of the West Sea, first appears, the background music is truly unique — it’s the Grand Song of the Dong.
23-Feb-2025
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